Marketing Materials for Carnegie Mellon University
I developed this suite of marketing materials during the brand launch for CMU’s Integrated Innovation Institute. I delivered the copy and photos to a local design team to produce the final pieces: a brochure and set of degree fact sheets.
Degree Fact Sheets
Given the complexity of each program, my goal was to help prospective students understand each degree’s outcomes and structures at-a-glance. For this piece, I led the development of the information and document design, proposing the content template and developing the marketing content for each program.